Expert Marketing Blog - Page 52

Marketing Eye speaks to hundreds of entrepreneurs seeking to grow their businesses every year. Some entrepreneurs are able to achieve growth successfully, and this is because they have a business plan, goals, and a marketing strategy in place. Even though the people we speak with have good intentions, they seem to rely more on luck than a strategic approach. 

Then of course, there are the dreamers who do nothing more than talk about their aspirations and never act on their aspirations. Being an entrepreneur takes a lot of fixed determination, bravery, and thick skin. There are a lot of people that want to see you fail and think that you can do it. Prove them wrong! For an entrepreneur, that's all part of the parcel, and what motivates us to actually deliver upon what may have first started out as just a good idea.

Below are a few things that motivate entrepreneurs to start their own business.

The Super Bowl is the Holy Grail for advertising and marketing agencies alike. Months and months of hard work all comes down to one night and one expensive ass :30 second time slot. That’s right the “BIG game” is not really about football it’s all about the commercials baby! So after a long Sunday night of drinking beer and eating endless amounts of Velveeta queso here is a recap of Marketing Eye Atlanta’s favorite Super Bowl 50 commercials and why:

We have all experienced the stress of applying to an internship. Not long ago, I was in the same position you are trying to land the perfect internship to lead to the perfect job.For some of you this is your first step into the so-called “real world” and that can be intimidating. Trust me, you are not alone.  You are told over and over again that in order to get a job you need experience and that is most certainly true but has someone told you how to get the perfect internship?  Now that I am on the other side of things I want to offer some advice and tips for applying and interviewing for an internship program.

Writing your elevator pitch can be intimidating. Trying to cram everything about your brand, what you do, why you do it, and how it can help people into 30 seconds is daunting. Don’t worry, it’s completely possible.

The basic structure is pretty easy to hammer out. Many people find it helpful to create an outline before they try and fully write out the elevator pitch. Keep the structure simple: explanation, value, and close with the “ask.”  

Yesterday I was bursting at the seams. Life couldn't get much better. I had a few meetings and they went so well, that I literally couldn't stop smiling and that feeling deep inside was one that I haven't felt in a long time.