No one can deny that a first impression can make a big difference. As highly visual creatures, people judge things based upon what is presented to them. When considering sending a swag box to your customers, don’t underestimate the potential to strategically use the box to shape the recipient's perception of your brand. Packaging is a golden opportunity that can’t be neglected if you want to impress your audience, which is especially important when your organization is solely based online and doesn’t have many touchpoints that can influence the customer’s buying journey.
Management
The past 2 years is a lot – whether you are an employee or an employer. It’s made many of us think about what we want in life, work and for our families in a way we may not have done so previously.
“The Great Resignation” is one of the most topical conversations for business owners in the past 6 months, and for good reason. Without employees, we don’t have a business.
The past 18 months has been a blur for many of us, particularly if we have been working from home. Waking up each morning, brushing our teeth and hopping on a Zoom call usually takes us up until lunch. Then after a quick Netflix show and a few more Zoom meetings, it's time to try our skills in the kitchen.
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Many believe that great leaders are born or rise to the occasion, but with such a need for leadership ever-present in business, government, and the NFP sector the question hangs, can great leaders be created?
Since the start of COVID, so many things have changed about business and the way employees are working in their organizations. Leadership and management of employees' performance have been tested and new 'norms' have arrived in post-COVID employee performance measures especially when it comes to what makes a good employee.
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We've all encountered a sociopath whether we have realized it or not. Most of us have had the unfortunately task of realizing long after the storm has cleared that we've been played by a sociopath and we are left to clean up the mess.
When trying to identify whether or not someone is a sociopath, it's harder than you think. We are all human and we all make mistakes - that's a fact. We all display different traits at different times, that has even the most observant of us all wondering whether we too could be inflicted by different mental health issues that taint who we are.
But the reality is much simplier than that. A good sales person spends their lives manipulating people to buy from them. Their ability to manipulate is second to none, so are they are sociopath? The answer isn't so simple.
Being a sociopath is a mental condition in which a person has a long-term pattern of manipulating people, exploiting them and/or violating the rights of others.
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When trying to identify whether or not someone is a sociopath, it's harder than you think. We are all human and we all make mistakes - that's a fact. We all display different traits at different times, that has even the most observant of us all wondering whether we too could be inflicted by different mental health issues that taint who we are.
But the reality is much simplier than that. A good sales person spends their lives manipulating people to buy from them. Their ability to manipulate is second to none, so are they are sociopath? The answer isn't so simple.
Being a sociopath is a mental condition in which a person has a long-term pattern of manipulating people, exploiting them and/or violating the rights of others.
Incredible sales teams have a lot in common just like the one's that don't perform, but there are some sure ways to get your sales pumping in the next quarter just by making a few changes.
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There are few things in life that are a certainly, and even fewer in business. As we navigate through the years of owning businesses or being key stakeholders in a business’ outcomes, we become less and less effective. Not because of our knowledge, but the ever changing dynamics that come with it.
There’s a common stigma in the sales world that top-performing reps need to be Type-A, extroverted personalities. When we think of the ideal salesman or saleswoman, we’re imagining a smooth talking, outgoing, loud, and confident person. While these sales traits are true on many levels, effective salespeople come in many forms.
Smart speakers have been the must-have device in homes for quite some time since its introduction in 2016. According to Digital Music News, 1 out of every 5 Americans owns at least one type of voice-activated speaker.
You want that damn promotion! You really do. You work 9 to 5 pm and have been with the company long enough. You do your job. So, why have you been overlooked?
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We all procrastinate at one point or another. Hell, I just procrastinated as to whether I would write this blog or not. Obviously, I decided it was better to do it now then later, and moved on, but procrastination can become a problem if you are actually a true "Procrastinator".
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Like most people, I have had my good times and bad. There are experiences that I would rather not have had, and others I wish I could have over and over again.
2018 is the year of positivity for me. I have consistently looked at every situation in a 'glass half full' way, and am navigating my way through the year with the energy and respect that each year deserves.
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2018 is the year of positivity for me. I have consistently looked at every situation in a 'glass half full' way, and am navigating my way through the year with the energy and respect that each year deserves.
Every business will have their share of unprofessional hirings, some worse than others. It’s only natural given the job market nowadays and the workforce. Young professionals, not just Millennials, truly don’t understand the value of their name and public representation. Although none of us are like Odell Beckham, recognized everywhere he goes. On the contrary, here are a few reasons why you should take every job seriously:
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Waking up today, I have to say, I am feeling quite nostalgic about Atlanta and all it means to me over the past 5 years.
I came here with little or no expectations, just a desire to try something new. From there, and the people I met, something ticked. For many Atlanta appears from the outset to be quite sleepy, but once you cut through the leafy streets, and the urban sprawl, there is so much more depth.
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I came here with little or no expectations, just a desire to try something new. From there, and the people I met, something ticked. For many Atlanta appears from the outset to be quite sleepy, but once you cut through the leafy streets, and the urban sprawl, there is so much more depth.