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ATLANTA, GA – 10/06/2025 – Assistly, a new cloud-based platform built to simplify care operations in senior living, has officially launched. Created by caregivers for caregivers, Assistly was designed from the ground up to address the daily challenges of small to mid-sized personal care homes and it was built in just 90 days.

Behind Assistly is a powerful story of purpose-driven innovation. The idea emerged not from a boardroom but a basement where Rajesh Indurthi, a care home operator and engineer, teamed up with five developers to tackle the real issues he experienced firsthand in the caregiving space: overwhelming paperwork, compliance burdens and limited tools for caregivers and families to stay connected.

In a recent podcast conversation between Attain's CEO, Sharn Piper, and Mellissah Smith, Founder and CEO of Robotic Marketer, the spotlight was on the power of data-driven marketing and the remarkable innovation behind Robotic Marketer. The engaging discussion covered a wide range of topics, shedding light on the constantly evolving marketing industry and the groundbreaking solutions offered by Robotic Marketer.

It shouldn't be surprising that some companies develop marketing campaigns that include tangible, interactive experiences as part of advertising their products in an effort to discover innovative ways to appeal to and stand out from their target audience. You could have seen a taste-test pop-up kiosk and been delighted to score a nice sample of free food, or maybe you were playing around with a demo smartphone in a tech store that was locked down. These are a few of the more straightforward examples of experiential marketing. The goal is to engage and personalise the target audience through real-world or virtual interactions. These kinds of activities might appear to be far more distinctive, memorable, and effective than typical advertising, and thus more meaningful to audiences

Smartphones have significantly changed humanity since the 2007 release of the first iPhone, ushering in an era of nonstop mobile connectivity. How connected may individuals be in 2023 compared to then? According to research, more than 80% of Americans own a smartphone, use them on average for more than five hours each day, and check them about 100 times every day. Other data simply serve to highlight how deeply ingrained cellphones have become in people's everyday lives, from the minute they wake up to the moment they go to bed. When leaving the house, many individuals would rather forget their money than their smartphone.

FOR IMMEDIATE RELEASE

Atlanta, GA – May 26,2023: Marketing Eye, a international marketing consultancy firm, is spearheading the adoption of Artificial Intelligence (AI) among marketing teams through the company Robotic Marketer which was created based on machine learning from Marketing Eye’s 19 year tenure. The company is offering valuable insights and strategies for effective implementation while maintaining corporate governance and avoiding the pitfalls of "sham AI experts", while driving more effective marketing programs with quantifiable results.