Tag: technology - Page 2
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The great resignation is inevitable but there is a way to slow it down
The past 2 years is a lot – whether you are an employee or an employer. It’s made many of us think about what we want in life, work and for our families in a way we may not have done so previously.
“The Great Resignation” is one of the most topical conversations for business owners in the past 6 months, and for good reason. Without employees, we don’t have a business.
IS THE RAPIDLY CHANGING WORLD OF MARKETING GIVING YOU FOMO?
With more than 8,000 martech companies in America today, it’s become abundantly clear that the competitive advantage every business is looking for is being sought from the technology sector masterstrokes.
How to market a technology company in 2022
With so many technology company startups, the need for out-of-the-box marketing solutions that help brands stand out from the crowd is heightened. "If you always do, what you've always done..." you may not have clients moving forward.
How to Run a Marketing Strategy Workshop
Whether you are a team leader, external third party, or marketing manager, running a marketing strategy workshop can be quite daunting – especially if you are unprepared.
The benefit of a marketing strategy workshop is that you can understand the entire marketing operations in your business and how it influences key stakeholders. It’s a great opportunity to get your team together and understand the various goals of your management, sales, and marketing team, and if necessary, how it applies to your product or service development strategy.
By having a checklist in place, and getting your team fired up for an invigorating exercise that will help your business achieve goals.
How to Prepare for the Future of Marketing
What does the future of marketing look like? The marketing industry is constantly changing in the face of several different challenges, and marketers should be prepared to change with it. Staying ahead of trends is never an easy job, but it makes a huge difference in preparing for the future. As we begin to transition into a 2021 state-of-mind, take the time to establish what your marketing priorities should be and what steps you can take to meet each priority in the years to come.
What Your Marketing Strategy for 2021 Needs
It's no secret that 2020 didn't go the way any of us expected. Businesses have faced numerous challenges and disruptions since March, and there's no way to know when the world is going to go back to normal. While businesses can still operate, it's not as easy to move forward as it was a year ago. With 2020 slowly coming to a well-deserved conclusion, now is the perfect time for your company to invest in a marketing strategy for 2021. Below, we have some elements that every marketing strategy should include for 2021.