I am addicted to twitter, facebook, sweet buscuits, Nutrient Water and Entourage. I can’t live without them and I am so absorbed in each of these things, that I fret when they are not accessible.


I thank god every day for my Blackberry that keeps me logging onto twitter, facebook and my blog to look at statistics (yep, I care that you read what I have to write)!

What is your marketing addiction?

Are you addicted to seeing your picture in the paper? Are you addicted to your brand being on the radio? Are you, like me, addicted to your company blog?

Whatever your addiction;
  1. Know what it is
  2. Work out ways in which you can ascertain whether the  ROI equals the intensity of your addiction
  3. Work out ways to lessen the addictions stronghold on your marketing activities
  4. Write it on your wall in the office: ie. HELLO, MY NAME IS MELLISSAH SMITH AND I AM ADDICTED TO TWITTER, MY BLOG AND FACEBOOK!
  5. Work out your dreams and aspirations and work backwards to see if your addiction is helping you get there.

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Mellissah Smith is a serial entrepreneur and business leader with more than 20 years' experience in marketing.
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Mellissah Smith

Mellissah Smith is a marketing expert, author, writer, public speaker and technology innovator. Having worked with more than 300 companies across technology, medical device, professional services, manufacturing, logistics, finance and health industries, Mellissah has a well-established reputation as an experienced marketing professional with more than 20 years experience. As the founder and managing director of Marketing Eye, she has taken the company from startup to a multi-million dollar enterprise with offices in Australia and the US. Mellissah is also the Editor in Chief of Marketing Eye Magazine, a quarterly magazine that cover marketing, entrepreneurship, travel, health and wellbeing. #mellissah #marketingeye

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