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Wednesday, 26 September 2012 20:02

Happy Birthday Google!

It's time for celebration, or is it? It's Google's 14th Birthday and while one part of me wants to celebrate how much Google has made my life easier, the other part wants to pull back the curtain and see how I can control this addiction.

And addiction it is. Think about how long you can go without 'Googling' something or saying the world "Google". Try going a week. I have. It's impossible!

It's hard to imagine what life was like without Google?
Do you have someone or something that is a benchmark to you?

I have a couple; personal and professional.

Thursday... not feeling well.

Friday... sick.
Saturday... sick.
Sunday... sick.

Now, why is this good for small business? On Thursday, it wasn't. On Friday, it wasn't, well, not until it was well and truly into the evening. Saturday and Sunday, it was.

When you are forced to STOP, it's impossible not to clear everything from your mind and get on with the job at hand, and that is getting well.

Meetings are missed, proposals are not sent, work is not completed. It really is a royal pain in the a***. BUT, this down time can be good for your small business. As a small business marketer, I try to absorb every possible item of advertising, marketing and public relations activity that crosses my path. There are millions of pieces day-in, day-out that I am confronted with. Of course, I don't take in everything, but I do try and absorb as much as possible and relate it back to the Marketing Eye client base.
sexandthecityIf you haven’t heard that the latest Sex and the City movie is pretty ordinary, then you have been sleeping under a rock! 

The storyline needs alot to be desired as the movie was nothing short of boring. I spent over 2 hours in the movie theatre watching a movie that I was absolutely dying to see, to be left bitterly disappointed.
Published in Marketing
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