Tag: social media marketing - Page 12

Lead generation through sharing content on social media has grown in importance over the past few years. Many marketers have caught onto this concept and have used it to the fullest potential by sharing news, blogs, customer service information, and tips...with a twist. The thought up images and carefully curated canva posts that marketers are making are becoming more and more like a subtle sales pitch. In the past, seeing any promotional components in posts would turn off potential leads, however, because of this shift and slow, easy transition, it is a new norm.

I remember finding this infographic, back in 2009, during my inter-web travels. It stated that if I were to print The Internet out on paper, it would take 57,000 years to read, 24 hours a day, 7 days a week. At a rate of 10 minutes of reading per night, I would require 8,219,088 years.

Max Gross started an internship with Marketing Eye in January this year. 

During this time he has worked on a number of things; marketing strategies, market research, social media content calendars, Pinterest and he even designed his own vision board.

He is incredibly enthusiastic and always willing to put up his hand for any task that may need to be done.

Last week a Marketing Manager asked for his assistance in helping a client increase their connections on LinkedIn with people that they could potentially do business with.

The results blew my mind...

There are many studies out there that confirm that there is a direct correlation between how successful a company is and how well they use social media.

We also know that brands can profit dramatically from a well executed social media strategy backed by a campaign that is creative and has the audience in mind.

So, why then do marketers continue to ignore the fact that certain days of the week and times of the day, are not as effective as others when it comes to executing a social media campaign.