Are you sleepwalking your business away?
The question I pose to you is 'Are you sleepwalking your business away?'
Let's not pretend we have never done this. That it is not you. Surely, if you have been in business for a long time, you can relate to this.
At some stage, all entrepreneurs fall into the trap of sleepwalking through life. It may be only for a week, a month or perhaps, a year. Where we wake up, shower, get dressed, travel to work, get a coffee, and start work. At whatever hour in the evening, we finish, we go home, we eat and we go to sleep - only to do it all over again the next day.
Freud had a theory, albeit, flawed, about people existing in an unconscious state of being. At one time or another, many entrepreneurs fall prey to this unconscious state of being, because work dictates life and we forget how to live.
Last night I was out to dinner with two friends who I respect alot and one said that he thought of late, I have been in a 'state of unconscious being'. I paused for a moment. Thought about what that meant and whether that was in true accurate.
And, you know what... he was right. I am living in a state of unconscious being, not necessarily in the full meaning of this term, but certainly in part. I work, eat, sleep, exercise. I have a goal like most entrepreneurs and in some ways, I think this is the only way I will achieve it, by falling in a routine, creating habit and closing off from the rest of the world.
By identifying that this is happening, change can occur. Today, I have woken up surprisingly with a huge smile on my face, rejuvenated energy and I am actively changing the layout of the day to encompass change and awakening of spirit.
Has anyone else felt that they have fallen into a state of unconscious being, only to realise that this is not making them happy?