Marketing Eye

Tag: LA

By chance, I had an invitation to join Steven Jackson's box at Sunday's NFL Game with the Atlanta Falcons versus Chicago Bears. I had never seen an American football game, on television or live, and when the invitation came, I leapt on it like you wouldn't believe. It's an experience, and possibly a bucket list item that I should do while I have the chance and am staying in a city where everything seems accessible.

Through friends, I met Steven Jackson and the first thing that I learned about him was his ability to hold a conversation by asking the right questions. You would think that someone with his type of fame, the type that comes to very few people, would be so used to talking about themselves that they would be completely out of their comfort zone when roles are reversed. Wrong. This man not only has great range in conversation, he is incredibly well travelled and has had experiences that most of us just put on our bucket list, but never get around to doing.
Published in Mellissah Smith
Wednesday, 25 August 2010 01:23

Unblock your ears

When I speak to any really good communicator, and ask them what is their secret, they always say that they listen.

Listening to what your customers, staff, friends and family need to say to you, whether it is positive or negative is often the most powerful thing you can do.

Published in Marketing