Tag: Adobe Summit

Adobe’s transformation from desktop to the cloud was cemented at this weeks’ Adobe Summit held in Las Vegas.

As a marketing agency owner for 20 years, I am more than familiar with Adobe products. My entire agency has Apple computers and our design departments use the Adobe Suite.

Is Adobe in a place where the final battle will be fought between the world’s biggest technology players and dare I say, Adobe seems to be conquering them all - at least in terms of coming out with new technologies and innovations that are game-changing? The recent acquisitions of Magento and Marketo have been intrinsic in bringing together best of breed technologies, and maybe it isn’t the last piece of the puzzle, but certainly a momentous movement in taking their business from desktop to the cloud.

At this point in time, our company is putting together the ultimate marketing team. One that will not only take the company into the future, but will reinvent how marketing is done across all platforms. They are people that challenge the norm, create change, disrupt thinking and collaboratively use their united knowledge and expertise to push the envelope and see what is possible.