Tag: dreams

I have spent my weekend looking at the big picture - Where is my business going? How are my team and I going to get it there? What is going to make the company more unique? How do we retain our talented team? What incentives do we need to have in place? All the normal questions really.

Have you ever wondered what it is like getting to first base, ready for the second base but never quite making the home run you hoped for?

As a female entrepreneur, I have big goals, and my dreams are not only something I think about often, I have carefully strategized the execution of a plan to achieve each and every dream I have had for myself.
Why women entrepreneurs spend far too much time criticizing themselves

I sat in my office and looked up on the wall. 

As I read each of my team members three (3) goals that each of them wrote down for the next two (2) years - I felt proud. Of the three, each of them have one crossed off as of February 1, 2014. What an achievement! I feel blessed that as a team, we were able to achieve this for them and they did it all within 3 months.

Then I looked at mine.

About 18 month's ago, I realized that I had a few unfulfilled dreams. A milestone in age was coming up, albeit a few years away, and all of a sudden I couldn't think of anything other than what I had achieved and what I wanted to achieve, which were becoming two very different things.

What I had achieved was for all to see. I was comfortable with my place in the world. In many people's terms, I had achieved a lot and for me, I didn't really have any major aspirations to achieve more than what I had. Well, at least that was what I kept telling myself. 

Then I received an email. It was from a friend in Dubai and they were touching base with me after a few years of no communication. We hadn't talked for no other reason other than the tyranny of distance and the lack of urgency in making contact. He asked "have you done all the things we had talked about that time we sat up until 3am in the morning, talking about our dreams". I thought back. It dawned on me that I had not. Sure it was 3am in the morning and I may have had one or two glasses of red too much, so my "dreams" were probably more outlandish than what I really wanted to do in life, but the answer still was the same. No I hadn't. And there was a few things that I said that night that I wouldn't mind crossing off my checklist.

I have tossed and turned throughout the night deciding how much I should share on what I am doing with my business on this blog.

There are many reasons for this; namely, is that I don't want to give too much away in case, heaven forbid, someone copies.

But I have this blog, which many wonderful people read, and it's very real. It tells it how it is. If you read the blog daily, you would pretty much know who I am, what I think about business and be getting a fair share of stories that may or may not relate to your own small business experiences.

Last week, I talked on how to get your business to the next level. Well, I am there. I have had enough holidays, and I am completely and utterly committed to taking my business to the next level. My enthusiasm for Marketing Eye and what it has to offer is contagious. I know this because every meeting I have of late, people make comment.

Marketing Eye is successful in Australia. I am proud of its accomplishments and what it provides the businesses we work with. We are innovative to a point, that many of our competitors copy our website word for word, our service offering and as much as they can - our spiel. But they are never going to be us as we will always be the innovator, the thought-leader and the risk taker.