Marketing Eye

Baptist Community Services is a leading not-for-profit aged care organisation that has been serving the elderly and individuals living with disadvantages for over 75 years. Focusing on supporting strong and caring communities that concentrate on improving personal wellbeing and quality of life. Marketing Eye worked with Baptist Community Services to enhance their brand image and awareness by creating printed copy, posters, and pamphlets to educate their audience about social issues within the local community and support local community activities. Marketing Eye also established an enhanced and easily utilized website to promote simplified user experience.

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Published in Not for Profit
Tuesday, 11 August 2020 09:46

Toursim Authority of Thailand - Tourism

Thailand is a well-known tourist hot spot, with over 39 million visitors each year.  However, it hasn't always been so popular and the Tourism Authority of Thailand needed a new approach to increase those numbers. As the outsourced marketing department, Marketing Eye created a branding strategy for enticing tourists to visit. The strategy focused on branding and implemented a new logo “Amazing Thailand’ and tagline ‘Always Amazes You’. We went further with developing an information workshop for trade members, where a questionnaire was developed and a certificate of completed designed and implemented.

As part of the website development, visually appealing images of destinations were included to amaze potential tourists and feed their travel bug. The strategy designed was also to ensure consistency and cohesiveness across all marketing platforms that were created, which meant business cards and print media included the new brand identity and tagline. 

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Published in Retail Marketing
Tuesday, 11 August 2020 09:35

Yusen Logistics - Logistics

Yusen Logistics has been servicing the logistics industry in Australia for 25 years with a presence in all major states. Their capabilities include international freight forwarding, importing and exporting specialists. The design strategy behind Marketing Eye’s ideology was to help present Yusen Logistics information in an education, interesting and informative manner, which was achieved through carefully detailed trifold brochures and advertisements. 

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Published in Shipping and Logistics
Thursday, 30 August 2018 03:35

Alice Perry Events - Event Planning

Alice Perry Events sought Marketing Eye’s outsourced marketing department for help in graphic design, website development, search engine optimization (S.E.O), marketing strategy development, social media marketing, marketing collateral, and content creation.

Alice Perry Events is a full-service event planning agency based out of New York City that provides custom-tailored event services, designed by expert teams that leave clients smiling from start to finish. With over 35 years of industry experience, Alice Perry Events offers clients an array of options from the best vendors in the world.

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Published in Professional Services
Thursday, 30 August 2018 03:22

Elite Pour La Vie - Retail | Wedding

Founded in 2015, Elite Pour La Vie offers a shopping experience to none other in Atlanta. Their flawless showroom is an extension of all the exclusive red carpet designers that you have ‘dreamt’ about. Every detail has been considered in creating this utopia of style and sophistication. You now no longer have to fly all over the world to find the perfect gown for your formal occasion. Elite Pour La Vie is honored to present some of the most exclusive couture designers in the fashion industry. Their collections are as unique and diverse as the elite red carpet designers. They have the privilege of offering bridal gowns from the likes of: Zuhair Murad, Baracci, and Marchesa. Marketing Eye developed an adaptive marketing strategy for the entire business, we completed a complete brand refresh, event marketing, public relations, collateral, and invitations. Elite Pour La Vie's new elegant and luxurious branding has helped the business to position itself as one of the major competitors in the high end designer market.

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Published in Retail Marketing