Marketing Eye

Tag: AI and voice search marketing

Voice assistants now sit in living rooms, pockets and cars, quietly changing how people search for information. Instead of typing short keywords, users ask full questions and expect instant, spoken answers. Marketers who still think only in text searches risk missing a growing share of everyday discovery. Voice search optimization has moved from a niche tactic into a core part of digital strategy that shapes content, customer journeys and brand visibility.

Published in Marketing