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Published on www.inc.com on Jun 25, 2013 and written by Kevin Daum.

Male or female, support from a life partner can make or break the path to prosperity. Here are nine powerful ways to increase success for you as a couple.

Books and blog posts from thought leaders like Sheryl Sandberg and Inc. columnist Carrie Kerpen have triggered many a party conversation about the roles of husbands and wives as contributors to family success. I recently found myself in a fascinating conversation with Australian entrepreneur Mellissah Smith about the role of significant others in supporting success. Mellissah wrote a couple of provocative, viral blog posts for both men and women on the subject, so my ambitious wife Van and I were comparing our own activities to see if we measured up to Melissah's standards.

Turns out, Van and I were pleased with each other's performance. My wife is innately supportive, while I had the lessons from the failure of my first marriage to help me appreciate the power of mutual support. Regardless of how traditional roles for men and women may have changed, one thing remains clear. If you selflessly support your significant other, odds are that he or she will be even more successful and contribute towards greater happiness in your family. Here are nine ways you can start today.

Published in Herald Sun and on www.news.com.au on June 12, 2013 and written by LIsa Mayoh.

WITH videos going viral every day and more products to be sold than ever before, marketing has never been more important. But how do you create and execute a marketing or advertising campaign destined to meet the masses?




Well for starters, if everyone is walking in one direction, turn around and run in the other.

That's according to experts, who admit that yes - creatines often do their best work over a game of ping pong.

Mark Held from www.thinksalot.com.au says the key to good advertising is keeping the message simple.

"You're essentially telling a story," the award-winning creative director tells news.com.au.

"So the story should always appeal to its audience, and be delivered in the right tone of voice.

"It's about finding something interesting and truthful about the product or service, then giving it a pinch of wit and charm so it becomes more easily palatable to the people you are talking to.
By Larissa Ham - theherald.com.au

Email is one of the speediest forms of communication there is.

But in all the rush, some small businesses forget that an email can also attract – or repel – a potential client in seconds.

We asked three experts how to set the right tone, and avoid email clangers that will rub your recipients up the wrong way.

Check your spelling

Basic yes, but there are still countless people who send emails littered with spelling mistakes, says Julie Schoneveld, CEO of Marketing Eye.

"People just rush it. They send it out and don't check it. Read it before you send it out," she says.
altAtlanta, USA, December 12, 2012: Marketing Eye has employed marketing consultant Lisa Homa to spearhead its growth in Atlanta, Georgia.

The former Clemenger account manager is set to capitalize on the size and magnitude of the American market, utilising her knowledge and experience in the Australian creative industry.

Lisa is most looking forward to sharing her fresh approach to marketing with small businesses in Atlanta, bringing experience and talent honed while working in the US, UK and Australia.
Cave Creek Award Program Honors the Achievement

Marketing Eye has been selected for the 2012 Best of Cave Creek Award in the Web Services category by the Cave Creek Award Program.
Atlanta, Georgia;

Talented marketing graduate Maikayla Desjardins spearheaded her international career with a 3 month internship at Marketing Eye Sydney after graduating from New Hampshire with a Degree Marketing.