News

Steven Brown, HR Monthly Magazine
Interview by Ali Klaver

Being a relatively small organization, we can be fairly nimble in regards to staff hours, particularly for sales staff who don’t work on a 9-5 basis, we prefer a more flexible, results driven approach, designed to maximize return.

Nick Christie, Courier mail

Angela Houseman believes the future of the fitness industry is in holistic, personal training and not stock-standard gym memberships.

Want an audience of 7.23 million internet users? Web 2.0 is the answer!
A survey undertaken by Marketing Eye Digitalº revealed that almost 50% of SME’s found the internet to be the most effective tool. Since the survey was released, the importance of the internet has only increased further.

By Nick Nichols, Business Editor


Picture of CEO, Mellissah Smith:
‘We need to be a bit smarter about what we do’

THE global financial crisis may have many business owners running scared but, according to marketing dynamo Mellissah Smith, it could cost them dearly.

Ms Smith, founder and chief executive of Marketing Eye, said defensive strategies in these troubled times were gifting valuable customers to more aggressive competitors.

Leading aged care and retirement living firm, TriCare, has appointed Marketing Eye to undertake a marketing stocktake of their business.

Leading national digital marketing firm, Marketing Eye Digital, says companies that are looking for a return on investment from their marketing dollar and a more cost effective medium than traditional marketing methods, are all looking to the internet.