Tag: motivation

The concept of "leadership" extends beyond common perceptions, revealing a breadth and value that is often underestimated. Leading a team isn't just about managing tasks; it's about inspiring individuals to excel collectively. As a marketing leader, your role extends beyond strategy — it's about cultivating a culture of continuous learning, adaptability, and growth. Let's discover the art of inspiring teams with practical, no-nonsense leadership lessons that empower your marketers to embrace change, stay updated, and explore their full potential.

Nowadays, leaders face the perpetual challenge of motivating their teams to achieve their best. As we step into the new year, the importance of striking the right balance between recognition and challenges becomes increasingly vital. So, let's take a look at some actionable strategies to keep your employees motivated in 2024, considering the evolving market trends and expectations.

You want that damn promotion! You really do. You work 9 to 5 pm and have been with the company long enough. You do your job. So, why have you been overlooked?

Some days, for whatever reason, office workers find it extremely difficult to focus on any actual work. These are the days we turn to our coworkers and social media streams for entertainment, anything to take our minds off of our very necessary daily tasks we have to perform. Obviously, straying from the work in front of us is an ineffective form of procrastination, but hopefully these tips can ease the restlessness and get you back to work.

At 6:05 AM, when that dreaded alarm clock goes off, all you really want to do is stay in bed. Nevertheless, you begrudgingly peel off the sheets and carry on with your day only to overeat at lunchtime and feel your energy levels plummet even more. By 3:24pm you are completely ready to give up on all of your dreams for a 30 minute nap, every, single, day.


My friend, it is time to break out of this cycle. You are merely a mortal, so tiredness is inevitable, but don't succumb to the monotony of routine. Motivation is the best defense against lethargy.


So let’s explore how to stay motivated all day long!

Marketing Eye speaks to hundreds of entrepreneurs seeking to grow their businesses every year. Some entrepreneurs are able to achieve growth successfully, and this is because they have a business plan, goals, and a marketing strategy in place. Even though the people we speak with have good intentions, they seem to rely more on luck than a strategic approach. 

Then of course, there are the dreamers who do nothing more than talk about their aspirations and never act on their aspirations. Being an entrepreneur takes a lot of fixed determination, bravery, and thick skin. There are a lot of people that want to see you fail and think that you can do it. Prove them wrong! For an entrepreneur, that's all part of the parcel, and what motivates us to actually deliver upon what may have first started out as just a good idea.

Below are a few things that motivate entrepreneurs to start their own business.

According to Business Insider, the average full-time employee in America works about 1,700 hours per year.

If you don’t like the people that you work with, 1,700 hours is a lot of time to be stuck around them. That is why the work family is an important, but majorly overlooked, aspect of employment.

Like a real family, you don’t get to choose your work family, but making the best of who you have around will make your days a breeze.

When you start a small business, it's hard to think about what leadership style you would like to incorporate in your company. Typically, your thoughts are on what product or service you would like to take to market; your business plan; how you are going to get sales; and how you will attract the right people to work for you.

Leadership styles is often thought to be a medium or larger business thought-process.