Why the end is really the beginning
Ending any relationship is difficult and it creates emotions that most of us don't know exist.But at the end of any relationship whether it is with a supplier, client, employee, friend or partner, is really the beginning of something new and exciting. …
Don’t bag the tech geek in your office – you will need him! Marketers be warned!
"Oh, they're just the tech geek in the office. They fix things".The rise of the tech geek in the world of marketing has been fast and furious. In fact, they have become more important to marketing than marketers themselves. How the world …
Playing dress ups – is it good for business?
Saturday night I attended a 30th birthday party for a dear friend of mine. The theme was nautical. After weeks of racking my brain as to what to wear, my friend and I ended up settling on being Boat Captains.We had only …
What is the better design?
As a marketer with 20 years experience, I am always trying to figure out the psychology behind why a client picks one logo over another, or one way of doing things over another.Sometimes, they have insight that perhaps marketers do not. Mostly, …
With stars in your eyes – anything is possible
I was thinking... when you have stars in your eyes, anything is possible. In every aspect of your life, if you walk around with stars in your eyes, it opens the world to possibility beyond anything you can ever imagine. While this …
Are you writing your death wish?
What is the value of writing content? If content is king... how is this defined? When content is written well and tells a story or a message that people resonate with, it is KING. But what happens when it doesn't. When content …
Mentors Only Make You Rich If You Let Them
My high school friend rung me last week as I was driving out to Palm Beach and asked if I could be a business mentor to her. She was happy to pay me market rate, and would require a few hours of …
Does your looks matter in business?
It takes just 30 seconds for someone to have an impression of you. And... they say first impressions count.Since light travels faster than sound, you are always seen before you are heard. It's the quick impression someone has of you that can …
10 Things a man should do to be more successful in business
Yesterday I wrote a blog about the 5 things women should do to be more successful in business. Thousands of people read it - even though it was on a Sunday. Thanks :) I am chuffed.It got me thinking... what should men …
5 Things That Every Woman Should Do If They Want To Get Ahead In Business
I am doing what many people like to do on a rainy day... laying in bed reading.With a bookshelf full of every book genre imaginable, I am working my way through Small Giants - Companies That Choose to Be Great Instead of …
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