Marketing Eye has a ‘Spark’ in its step
The rise of robotics is nothing new; everyone from scientists to futurists and your average Joe has been talking about it for decades. In fact, we’ve been watching TV robots since the 1950s, wondering when the predictions made on these shows would …
Who wants to be the best? You do!
Oscar nominated film Whiplash (my favorite of the Academy season) got me thinking about how far people are willing to go to get the best out of themselves and others. How far do you push? Is your best good enough or do you strive for …
How to maximise positive psychology
Positive psychology, like all good science, has evolved, becoming richer and more applicable as research uncovers what works to cultivate happiness. Our ancestors rubbed two sticks together to make fire, learning through experimentation, replication, and results how to reliably and consistently create …
The three things employees should never do if they want to make their mark
I have read some great books recently, mostly about how to build a happy and sustainable culture within the workplace and build a business globally.At the moment Marketing Eye is employing new people in key positions within our company. Each position is …
Set your goals for 2015 and make them stick
"The greater danger for most of us is not that our aim is too high and we miss it, but that it is too low and we hit it." - Michaelangelo Goals. Not the kind kicked by America's best field goal exponent. …
Each and every time I fall in love again : Mellissah Smith
There’s not a lot to not love about New York City. I have been here many times and each and every time, I fall in love all over again. New York has been kind to me. The weather, reasonably mild for this …
Niche businesses can have a big global impact
Marketing agencies have a mix of large and small clients. Some clients are well known throughout the community and even globally, while others are known only in the sectors they represent. But sometimes you see a client stride from industry renown into …


