America’s Businesses, Always Changing
The American dream, something the world wants and everyone can have…. or well used to be able to have. Times have changed. Little mom and pop places are being replaced with huge corporate businesses like Walmart and Publix. Even little restaurants are …
Marketing Technologies You Can’t Live Without
Marketing technology is an essential part of the marketing mix. To understand fully the implementations of various technology platforms, is hard and near impossible for most fulltime marketing managers navigating today’s competitive landscape. This week, we have been completing our yearly in-depth …
Why Marketers Need Millennials More Than Ever
In case you have been living under a rock, the “millennial generation” is adults that age from 18 to 34 years old. This generation has been causing a lot of chaos for marketers and brands alike. With a generation so connected to …
How to Get More Likes On Instagram
Do you ever wonder why you’re not getting a ton of likes on your Instagram picture? It is most likely due to the fact that you have adopted bad photo habits. Believe it or not, Instagram isn’t just an app where you …
Dress For The Social Media Platform
Someone recently ask me… “how do you tell what kind of voice you use for each social media platform?”The question really got me thinking. Each platform has a specific personality. All postings should be based on your audience, but you have to …
Top 10 Twitter Accounts To Follow
Twitter has become and integral part of my life since I joined in 2011. The microblogging site helps me to keep up with happenings in pop culture and events around the world. Coming up on my 5th year anniversary on Twitter, I …
What Can Snapchat Do For Marketers?
Social media, a virtual world designed to share, to exchange information, or to notify all of your contacts of how photogenic your cat is. Many social media outlets have assertively established their importance in the marketing industry. However, as these platforms evolve, …
Why You Shouldn’t Put Social Media on the Back Burner
Often we hear our clients say, “but we don’t need social media,” or “social media isn’t right for our target market," or "we don't need to worry about that now” but we are here to convince them otherwise. Social media is a …
How Are You Really Going To Make Money?
I absolutely love hanging around ATV listening to every single tech entrepreneurs story and dream. They all have "Big Dreams" and that is the mandate of being here at Atlanta Tech Village - but there is one problem. Can they make it …
If everyone is walking one way, walk the other
Often in public speeches I talk about how social media was Marketing Eye's game changer. It took us from doing the hard yards marketing with what dollars we had left to do so, to sitting back and taking orders - literally.When we started out on social …
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