Why you should read Marketing Eye magazine
Marketing Eye magazine is now complete and will soon hit stands and be available online. It took almost six months to get it publishing ready and was a long hard process, but after losing a bit more hair, it was well worth …
How to market sustainability products
The marketer is treating eco brands as ‘brand extensions’ the way Coke treats it’s Zero and Diet products. But eco, green or ethical products should be treated differently. Coke’s eco plastic bottles still contain a beverage with a long list of …
Do you have what it takes to drive the growth of an international marketing agency?
We are currently looking for a driven individual to fill an inside sales position in our Atlanta office. This means having an entrepreneurial spirit and a go-getter attitude along with strong communication skills and professionalism.We need someone who has the passion to …
How to make your content go viral
Well-written, industry-specific short articles can position a business as a thought leader and increase credibility among consumers. With the right kind of content marketing, the creation of business related articles may go viral enticing a bigger audience to your product or service …
Why job interviews are a two-way street
It's Saturday and as reluctant as Brandon Reviere and myself are to be working away in the office, we both have decided that this is what we needed to do to find the next 'Marketing Eye'.Brandon is our incredibly talented Art Director …
The one change we made to recruiting in Atlanta that is game-changing
It's no secret that Marketing Eye is on an aggressive growth path. During the past 2 years, there has been a surgence in companies realizing that they need an outsourced marketing department to take their businesses to the next level.Our positioning in …
How one intern achieved a 750% increase in LinkedIn connections
Max Gross started an internship with Marketing Eye in January this year. During this time he has worked on a number of things; marketing strategies, market research, social media content calendars, Pinterest and he even designed his own vision board.He is incredibly enthusiastic …
$128,000 worth of consulting hour sales in her first month – learn how she did it
Atlanta Inside Sales Executive Tayler Bridger is a complete rockstar.Month one of her newly appointed inside sales position in the Marketing Eye Melbourne, Australia office, she has achieved a huge milestone; $128,000 worth of sales. I am thrilled. For years I have been …
How deep should you go in understanding your employees motivations?
This week, we did something we never do. We stopped. If you ever ask a former employee about what it is like to work for Marketing Eye, they always say that there is never a moment to spare. There is always something to …
What’s that sound? It’s the sound of success!
When I play guitar player, I am the first to admit an average sound comes out. Sometimes I think I should have played the piano. I have an ear for piano, I can pick up any melody and gently press the keys …
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