Why Black Fridays are black days for marketing
Black Friday is an example of marketing gone horribly wrong. To me they seem to bring out the worst in humanity; fights over televisions, people stepping on fellow human beings as they fall just to get to the deal quicker, ugly language …
How to ‘In-sight-pool’ followers on Twitter
Devon Wijesinghe is the energetic CEO of audience cultivation and conversion platform, Insightpool, an invaluable tool for large scale marketing campaigns. The company derives from the need for businesses to cultivate leads through social media engagement, and to maximize the investment of …
5 Marketing Bloggers That Are Worth Your Time
As part of my new time management ritual, I am cutting back on my time surfing the net, checking for updates on social media and reading blogs.When you run a business such as mine, it's hard to find time to do everything …
The Sunday Ramble – a life of an entrepreneur
It's Sunday and I have been madly working away since 6am. That I suppose is the life of an entrepreneur.Of late, it's been crazy. My 'to do list' seems endless and there really isn't enough hours in the day. On top of …
Marketing Communications Manager
Open Date: 10/06/14 Location: Atlanta, GA. USA Division: Marketing – Independent Agent Category: Marketing Job Description: The Marketing Communications Manager will support the growth of the US business for a quickly growing marketing consultancy company. This person will be responsible …
Dream jobs do exist, you just need to know how to find one
I sat at my desk yesterday and I felt relieved. Something had been lifted. In Australia, we have end of financial year that keeps people like myself busy over the months of July and August, and then by the time September comes …
The art of internal entrepreneuring
Think big. Dream even bigger.The entrepreneurial spirit is alive and well in Atlanta. After landing last night, I could feel the buzz. Literally, as I walked through the airport, hopped on the plane train and grabbed my luggage after almost 24 hours …
Fact: Americans are superior marketers
I'm an Australian who prefers to work with American companies. Why? Because I learn the most from the American attitude; especially marketers. Simply, American marketers do it best. Working for Marketing Eye, a dual Australian-American company, I am spoiled with the resources …
Why you need a #22yrold Inside Sales Executive
For a long time Marketing Eye has been toying with the idea of hiring an Inside Sales Executive in our Melbourne office, similar to what we have done here in Atlanta. We sat on our hands for a while, hesitant because we …
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