How your brand can cut through a saturated B2B market
Today, with a growing demand for various products and services, newer businesses are launching. These days, launching a business is easy. With the right tools, getting your first set of customers is smooth. However, once you’ve fallen into a routine as a …
Create a Custom Swag Box Today
No one can deny that a first impression can make a big difference. As highly visual creatures, people judge things based upon what is presented to them. When considering sending a swag box to your customers, don’t underestimate the potential to strategically …
How to write a marketing report for our organization?
Writing a report has never been easy, whether it is for school, university projects, or your boss at work. It could be time consuming to complete a report but with the right skills and knowledge, writing a marketing report doesn’t need to …
Advertising vs Marketing: Lost in translation
“Advertising is the same thing as marketing” most of us at some point have either heard this statement from someone else or have even said it ourselves. I know for a fact that I had at one point when I was in …
Why a healthy knowledge of Psychology helps you as a marketer.
Marketers, by nature, are "people people'. Not saying that every single one is an extrovert who pitches ideas like a used car salesman, instead, they are continually working towards finding what the best way to convey value onto the desired market is. …
Rebranding: Everything Your Business Needs To Know
Source:https://friendsofmaconfb.wordpress.com/2012/03/07/is-this-the-new-apple-logo/ “Sometimes, you just have to start all over differently.” - Bernard Kelvin Clive …
The 2019 Marketing Trend that Matters the Most
We’re halfway into the first month of the beginning of the new year. And of course, the internet is flooded with lists of trends and predictions for everything, including marketing. The rise of artificial intelligence, micro-influencers, and smart speaker voice commerce seem …
Someone Steals a Client, Employees Recruit Others to Start Up Their Own Firms…
I'm binge watching The Good Wife. I feel almost guilty to say this out loud, but I am and for years I have avoided it because the name of the show and the images they used to sell it didn’t pique my …
How to be a Top-Notch Marketer in an Ever-Changing Industry
Every top-notch marketer knows that as good as they may be, will never know it all. It is impossible. Marketing is changing every day. Reading the sentiment of target markets change rapidly. What is good today, may not be good tomorrow and …


