Great Ideas Come In The Shower
This morning I didn’t want to get out of bed. It’s cold, my bed’s warm and the TV was on. Eventually after my alarm bell rang for the 9th time, I hopped out of my snuggly bed and headed for the shower as …
Time for a new brand?
Time for a new brand?Where should a business begin when thinking about re-branding?There are rule of thumbs – but beware. Like most things in marketing, not everything is for everyone. Believe it or not, brand makeovers are not simply a response to businesses …
marketing in the current economic environment
Do company owners just not listen? Do they not look back on history and see how many companies that have gone from being small and relatively unknown to large corporates through marketing in an economic downturn? …
Last Minute Marketing
Everyone has been a victim of last minute marketing madness at least a couple of times in their lives. …
Tradeshows – are you marketing yourself properly?
It’s tradeshow season! There are hundreds of tradeshows each month in Australia and overseas and companies more so than ever are investing heavily in marketing themselves in this way. …
What is your vision?
Today I played golf with some amazingly talented and inspirational men and women at the Australian Women’s Open Golf Tournament ProAm at Royal Pines. I say amazing because many of these men and women have achieved great things whether it be with …
What makes us change service providers?
There are many things that make us change a service provider – bad service, not the right service for your needs, bad location, change of direction, convenience, people – the list goes on and on. …
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