Word of Mouth Marketing – Powerful
Yesterday, James Moran, the founder of James Moran Furniture, called to say hello. I haven't seen James for a little while as we have both been busy.As the son of one of the most famous furniture family dynasty's in Australia (Moran Furniture), …
Shane Warne – is he a role model for small businesses?
He is one of the best cricketers in the world and let's face it, the most interesting. Whether you are a man who wants to be like him, or a woman who wouldn't mind trading places with Elizabeth Hurley for a night …
Guerilla Marketing… you don’t have to be big to use it
Most small businesses ignore guerilla marketing as part of their marketing mix. Why? Because most think that it's just what the big companies do. Well, that is true most of the time, but not because it costs alot of money to do. It's …
Marketing Consultants Suck!
You heard it! They suck! They know stuff...but not enough stuff to be totally across the entire marketing mix ensuring that they are 100% of the time working in the best interests of the small business that they are working for. …
Vision, Plan, Execute… Or You Won’t Survive
Last night I had dinner with a good friend of mine. He is one of the smartest people I know in business. He is not only academical, but very street smart. I talked in length about the next stage of Marketing Eye's …
Twitter – block and unblock – can Twitter learn from Facebook
As an advocate for Twitter and someone who has benefited immensely in terms of sales and following from this platform, I have to say yesterday was a very sad day in our relationship. …
Learning valuable lessons
This morning on the way to work, I walked next door from my building to get coffee. As always, I took my dog. She was not on a leash as we live next door to the building in which we work and …
Spend time fishing, not fixing
I don't know about you... but there is nothing more frustrating than when you are at home on the weekend trying to do something on your computer and it crashes. Not only does it crash... it burns. Viruses, technical problems - you …
Lastest Posts
