5 lessons every small business can learn from Apple
Apple is the world’s most valuable brand. The company has set new benchmarks in brand recognition consumer engagement is one business by which all others should be measured. The principles that formed the foundation of Apple’s success can apply to any …
10 analytics tools that empower your business
You’ve developed a marketing strategy and invested the money and effort to implement it, but how can you tell if the strategy has been successful in achieving your objectives? Analytics will help. …
How to make your content go viral
Well-written, industry-specific short articles can position a business as a thought leader and increase credibility among consumers. With the right kind of content marketing, the creation of business related articles may go viral enticing a bigger audience to your product or service …
Why job interviews are a two-way street
It's Saturday and as reluctant as Brandon Reviere and myself are to be working away in the office, we both have decided that this is what we needed to do to find the next 'Marketing Eye'.Brandon is our incredibly talented Art Director …
Why I am excited about being back in Atlanta
I flew from Australia with one of my closest friends Samantha. We have done this trip many times, but have flown singularly for the past year or so. The trip was awesome as we were able to catch up properly, watch some …
Why your health is important to your success
Give me all the money in the world and I would return it, stupidly some may say, for a life filled with happiness and health. I make that gesture in the belief that if you hold the gifts of health and …
5 entrepreneurs who have inspired generations
The sharks' prey was emitting a nervousness thought impossible before they showed themselves. Beads of sweat popping and streaking. Hands raised to wipe their brow. Vocal chords faltering. Knees buckling under pressure. That's when the sharks go in for the kill. That’s …
What Jennifer Lopez can teach us all
I like a good a biography, but to be honest, I wasn't expecting too much from "True Love" by Jennifer Lopez as she isn't exactly my favorite singer/actress/entertainer. I don't dislike her, but I feel that she is a bit too stereotypical "famous" …
The one change we made to recruiting in Atlanta that is game-changing
It's no secret that Marketing Eye is on an aggressive growth path. During the past 2 years, there has been a surgence in companies realizing that they need an outsourced marketing department to take their businesses to the next level.Our positioning in …
How to develop the story of your brand
Life is about telling a story. It is about story creation. It is about living like there is no tomorrow. Even when life slows down, when children take a chunk of your patience and when time seems limited, life is there to …
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