The questions you really want answered
It’s not enough to have a great idea for a business. You also have to make sure the world hears about it. …
LEONARDO DICAPRIO INCEPTION AT MARKETING EYE
It has been crazy here at Marketing Eye – ever since Leonardo DiCaprio disguised himself in the movie as someone an Australian businessman knew and said he was from Marketing Eye. …
There are always lessons that we can all learn
Every day is a learning curve. Whether its on the job, our relationships with people or general life experiences – we all learn and if we don’t then we take a backward step. Today was an extraordinary day and for me, not in …
Get people talking and reap the rewards
Writing a marketing strategy today, it dawned on me that not enough space is left on a marketing strategy for ‘word of mouth’ marketing. …
Freezing cold? Stressed? Head North!
It was nearing end of financial year and I was so stressed that all of my bones hurt just to move. …
Customer service… we all need to work at it
Every small businesses have customers and one thing we all know, is that if we don’t provide the service they expect, they will go elsewhere. …
It’s amazing what a smile can do
Today, after spending last night reading a ’self help’ book (something I never do!), I woke up at 5am roaring to go. …
Starting fresh
A new financial year and already we are in day 4. Every end of financial year or start to the new year for that matter, is like a fresh start to many small businesses. It’s a time to re-think your strategy, re-invent …
Everybody has their own agenda
After sitting in on a meeting with some suppliers of marketing related products to one of my clients today, I was abruptly reminded of just how easy it is for good sales people to pursuade small businesses to use one product over another. …


