Great Blokes Come Last?
There is much debate amongst my colleagues, friends and clients on what is an ‘effen great bloke’ because through Marketing Eye’s promotion of effen Beer, we have all been absorbed with the entries that have been rolling in for the competition. Everyone has …
Carbon Market Expo Gold Coast Event A Huge Success
Carbon Market Expo Austalasia 2009 has been lauded a huge success with the highest number of participants for any carbon market expo for 2009. The event has attracted almost 1000 delegates and all the key carbon market influencers in attendance. …
In Search for an Effen Great Bloke
Today is D – Day. The search for an Effen Great Bloke and his mates is on. All you have to do is log onto www.effengreatbloke.com.au and register your details and that of your mate’s to have a chance to win a year’s …
Who is an Effen Great Bloke?
In the past 4 months, I have learnt alot about beer. Too much, some would say. …
Saying No To A Prospect
How many times in business have you wished you never took on a new client? They were a bad fit, they weren’t on the same page, they didn’t have the same code of ethics or perhaps they had unrealistic expectations. Everyone at …
$17.99 per day and get a Marketing Manager for 12 months!
Wow! When you get a bunch of marketers in a room – ideas fly. …
Campaign of the Year
What takes a corporation to take notice?The campaign is one of the most ‘in your face’ campaigns to corporate that I have seen that doesn’t involve abuse, alcoholism or cigarette smoking. …
Great Ideas Come In The Shower
This morning I didn’t want to get out of bed. It’s cold, my bed’s warm and the TV was on. Eventually after my alarm bell rang for the 9th time, I hopped out of my snuggly bed and headed for the shower as …
Word-of-mouth marketing
Many businesses are turning back the clock and placing a greater emphasis on traditional word-of-mouth marketing and the latest social networks to grow their market share. …
The Truth About SME’s Right Now
Yesterday I was asked the question about what are the concerns of small to medium sized businesses when it comes to marketing right now. The truth is only they know, however I have a good gauge having spoken with more than 100 small …
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