Why Your Business Needs to Distribute Content With a Purpose
Are you tired of posting blogs on your business’s website and not receiving hits? Sick of sending newsletters and not getting high open rates? It is stressful to put your heart and soul into something you write and have no one read …
Starting a Business is Like Solving a Rubik’s Cube: The Best Way to Solve It
I once heard the analogy that starting a business is like solving a Rubik’s cube and it knocked me off my feet with its accuracy. As the words rolled off the strangers tongue in front of me, I was immediately thrown back …
5 Ways Your Small Business Can Leverage Press Releases
One of the biggest myths small businesses owners believe to be true is that press releases are only successful for large businesses. You do not have to have to have a full public relations department or be a huge corporation to attract …
Can’t Beat It? Join It.
Did you know that around the world, people purchase a mobile phone subscription before almost any other product? Literally after people have fed and supplied shelter for their families, their next priority is having a cell phone. …
Atlanta’s New Rule for Small Business That No One is Talking About
Back in 2011, the Georgia Legislature started an initiative that would encourage the growth of small and medium businesses through crowdfunding investments. The new rule change, which is was officially in effect since last month, will allow for SMB’s to get around …
Sitting At The Top Is Not Always A Good Thing
This quarter can make or break your business - so what are you going to do about it? People are pausing and what that means to business is that we are all in a position where we need to "change" what we …
Want To Make 300,000 In 6 Months? But Really…
Expanding to the United States was singularly the bravest thing I ever did, and it has set me up for profitability in the company in US dollars while the Australian dollar remains weak. Our offices make money and it has been an …
Outside of the box: our $7 PR campaign
Recently, a client shared a sage piece of marketing advice, he said “If you have just $100 left in your advertising budget, your best investment is to use it to travel and share your story with your market face-to-face”. Today Marketing Eye …
How to connect with 7000 potential clients – B2B marketing
I am continually amazed by the number of professional services, technology, manufacturing and logistics companies that fail to see the value in communicating via social media.The question I pose to you is "how did you find this blog?" and "how do you …
2014 Outlook For Small Business Marketing
Entrepreneurs are a unique breed. I know. I am one of them.It use to be a word that was used to describe the unruly small business owner who spruiked their new businesses from the rooftops. Kind of uncool.Now, its a word associated with …
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