Best friends or foes – where do you stand with your competitors?
Over the years, I have always thought being friends with your competitors is a very grey area. It’s grey because there is a limit about what you can share with them about your business whether you are best friends or not. …
2010 – My Year!
How many of us spend time thinking about what our New Year’s resolutions are going to be and never let them see light of day? I am an avid believer in planning and setting goals so New Year’s Resolutions are integral to my life both …
Where are you on google?
Every month I go through the arduous task of checking Marketing Eye’s google rankings. It’s important to our organisation, as we are advocates of not spending money on adwords or external seo optimisers and believe a well built website that is seo’ed is …
Time To Take A Cold Hard Look At Yourself
Whilst many companies look at the festive season as a time to wind down and enjoy the fruits of the year, there still are a few of us that take this time to have a cold hard look at ourselves and make …
SMALL BUSINESSES DEVELOP STRATEGIC MARKETING PLANS FOR JUST $299
Strategic Marketing, once touted as just for large corporations, is now being applied to businesses across all levels and of all sizes. Becoming increasingly more affordable and less standardiSed, strategic marketing has been heralded as the most important element of the marketing …
The Power of Customer Demands
Having just received information pertaining to a client of Marketing Eye’s that had a section on their website whereby visitors could lobby to have their local shop store a particular beer, I was surprised by the number of people who are loyal …
Small Business Marketing
What typifies a small business varies from country to country but there are almost 2 million in Australia if you incorporate sole operators and consultants in the mix – or at least so they tell me. …
Carbon Market Expo Gold Coast Event A Huge Success
Carbon Market Expo Austalasia 2009 has been lauded a huge success with the highest number of participants for any carbon market expo for 2009. The event has attracted almost 1000 delegates and all the key carbon market influencers in attendance. …
Liberals need some serious marketing
I had the pleasure of attending the Malcolm Turnbull Dinner last night held at the Crown Casino in Melbourne to raise money for the Australian Liberal Party. …
In Search for an Effen Great Bloke
Today is D – Day. The search for an Effen Great Bloke and his mates is on. All you have to do is log onto www.effengreatbloke.com.au and register your details and that of your mate’s to have a chance to win a year’s …


