5 Better Ways to Market to Millennials
The term “Millennial” has taken a negative undertone in modern western society. Being a generation raised with advanced technology integrated into their everyday lives, it’s difficult to catch a Millennial’s attention in a world with content overload. Here are 5 ways to …
A Smarter, Better Marketing Tactic
Most companies don’t have a large budget to throw at the wall as it pertains to advertising, but rather they are desperate for real, tangible advertising that produces results. This is where remarketing enters the picture. Let’s take a look: …
As A Marketer, You Need These 4 Chrome Extensions
Very much like an engine is to a car, technology tools are to marketers. A large portion of my job as a marketer is to make sure that my clients are at the forefront of marketing technology, especially the free ones. Adapting …
Why Is Traveling Important?
Traveling the world, whether it is for business or pleasure, allows you to learn and discover the morals and ethics of people all around the world. In business, especially successful businesses, transactions, and interactions internationally are almost guaranteed to occur. Companies and …
Tips for Building a Good Resume
Marketing is occurring whenever and wherever throughout everyday life. Whether through advertisements, logos or commercials, we are exposed to thousands of marketing avenues daily. A person’s biggest marketing tool, especially when searching for means to make money, is their resume. Unfortunately, resumes …
What If Your Database Is Bad?
It would seem that the effectiveness of marketing campaigns are heavily tied to the quality of your database. So what happens if you find out your database really isn’t good? Well, the first step is accepting the truth that maybe your database …
What You Need to Know About Marketing on LinkedIn
LinkedIn has about half a billion users worldwide and the chances that your next client are scrolling through their feed right now is likely. The largest B2B social platform in the world has came out with more feature updates in the first …
Guerrilla Marketing Is Very Much Alive
We are used to having information thrown at us everyday, that at some point, we zone out and stop absorbing it all. Guerrilla Marketing is an advertising strategy that focuses on low-cost unconventional marketing tactics. It is about taking the consumer by surprise, …
Solutions Versus Services
How many times have you been called up or emailed about someone trying to sell you on their “services”? Well more times than not, this is turn off for many executives and decision makers. This is the case for a few reasons, …
3 Ways Content Distribution Can Propel Your Brand
Content is King. But Distribution is Queen... And she wears the pants! It can be extremely frustrating to put in the hours that it takes to create amazing content and never see any results. I can remember when I first started blogging …
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