GOALS VS ACTIONS
A new year means many things to many people. If you are an entrepreneur and it is a new financial year, your goals will tend to be around business. Alternatively, 1st of January tends to be a combination of personal and professional …
Challenges for small business when it comes to marketing
Let's get straight to the point. There are many challenges that small businesses face when it comes to marketing - and much of it is internal. Small businesses:1. Argue, challenge and brainstorm in June and December each year about what they are going to …
Get A Whiff Of This…
Sitting on Wooloomooloo Wharf yesterday afternoon, watching the sun go down with a television journalist from the ABC, our discussion turned to consumer behaviour and creating demand for products that become a must-have in our everyday lives.{qtube vid:=bNUQ53snxLA}"BO (Body Odour) was a …
It’s all about value
I am chuffed! Dean Morelli from epayroll.com.au met with me today after having engaged Marketing Eye on the 1st November, 2010, to provide marketing services for 12-months and said the following; …
Challenges that small businesses have when it comes to marketing
If you are a small business owner, you would have had many occasions where you were ready to tear your hair out. There is so much to think about; finances, staff, customers, your product/service and of course marketing – bringing in the …
Get people talking and reap the rewards
Writing a marketing strategy today, it dawned on me that not enough space is left on a marketing strategy for ‘word of mouth’ marketing. …
Marketing in different markets
As I travel around the world, I am always fascinated by the different marketing consultants in various regions. …
100 ways to improve your small business marketing – Part 3
It’s Thursday and there is still quite a few to go. Why not try these tips? …
Small Businesses Need Marketing
Small businesses need marketing and so many of them, just can’t find the time to do it. …
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