How to get over the mid-year marketing slump
The sun is shining and we have all gotten over the winter blues, but with that comes the mid-year, summer holidays slump.There is so much to do, yet all that many of us can think about is the long-waited summer holiday that …
Will Facebook help or hinder your marketing strategy?
Facebook CEO Mark Zuckerberg recently held a live-steamed Q&A from the company’s Menlo Park Headquarters. The idea was to answer questions about Facebook's current direction. There were the usual questions, but the one question that was on many marketers’ minds was: what happened to …
How to increase your profits by focusing internally
Humbled by an employee discussion in our Atlanta office, I was pleasantly surprised that given the hypothetical situation of winning the lotto, all employees said that after a brief holiday, they would want to come back to work at Marketing Eye. …
How to ‘Pick Up Your Game’: Marketing
Yesterday, I picked up my game. No longer walking around with the weight of the world on my shoulders, I changed the outcomes of the week, the month and possibly my life - all in a day.Simply by getting eight hours sleep …
What does your 2013 marketing strategy look like?
It's that time of year again and as we all wind down for the festive season, it's time to reflect on the past year and look forward to the year ahead.Most marketing strategies will be firmly in place for next year, but …
Is your marketing strategy stale?
If you are finding it hard to keep up to the latest in marketing techniques, you are not alone. Most marketers, let alone small business owners, are struggling to keep abreast of the new developments in technology, buzz words, Google algorithm …
Did the earth move on your marketing strategy?
It may have only been recorded as a 5.3 magnitude tremor that rocked Melbourne last night, but the subsequent media exposure was phenomenal.I was sitting outdoors at a Japanese restaurant when it happened and at first I thought my friend was moving …
Vision, Plan, Execute… Or You Won’t Survive
Last night I had dinner with a good friend of mine. He is one of the smartest people I know in business. He is not only academical, but very street smart. I talked in length about the next stage of Marketing Eye's …


