FRESH FROM THE BLOG
In the Marketing Eye blog, we explore everything from digital marketing strategies and SEO techniques to brand storytelling and PR best practices. Our team of experts shares actionable advice that can help your business grow and stay ahead in a competitive market.
The Marketing Eye blog also highlights case studies, thought leadership, and practical tips to help you implement strategies that work. We cover topics such as social media marketing, content creation, email campaigns, and emerging technologies like AI in marketing.
Every Child Deserves The Chance To Shine
A couple of years ago, I was invited to be an Ambassador for Ozchild (www.ozchild.org.au). Ozchild …
Television, the big motivator
Some people turn on the television to laugh, others to be entertain… me… to be motivated. I …
Marketing A Party – Political That Is!
I am not known for being overly political but I do resonate with those that are and who stand up …
Drunk on Stupidity
Harsh – probably, but I am yet again flabbergasted that people waste valuable marketing dollars …
Succeeding in a down market
Companies that are managed well, market themselves and are honourable in the way they conduct …
Living the dream – I mean brand
I have a good friend who always talks about ‘living the dream’. He arrives at a friends house, …
WHEN A TRADE SHOW IS A WASTE OF MONEY
Some trade shows really need to re-think their strategies. If other delegates walk out of …
marketing in the current economic environment
Do company owners just not listen? Do they not look back on history and see how many companies that …
Those Advertising and Marketing Types!
Whilst I am not one to slam anyone under the marketing umbrella, the more I meet and greet, the …
Last Minute Marketing
Everyone has been a victim of last minute marketing madness at least a couple of times in their …
Tradeshows – are you marketing yourself properly?
It’s tradeshow season! There are hundreds of tradeshows each month in Australia and overseas and …
