One of the most beautiful places on earth….home.
This year is my 40th. I say that with much hesitation for fear that you will view me differently. I have been practising the word over and over again for months now so that I get use to it and it doesn't …
When business expansion isn’t what it’s cracked up to be
Phew! Exhausted. Seriously. Whoever said that expansion was a walk in the park needs their head read.While the first week was the most exciting time of the year to date, the second week was riddled with sleep deprevation, home-sickness and a case of …
The Dancing Queen Knows Something About Business
"Sounds unbelievable. My Melbourne dancing queen becomes a global business tycoon. I always believed in you. You are a female version of myself when I was your age. Only you have more balls. You are a real entrepreneurial woman and I was …
How by marketing to egos you will get better sales results
That age old battle - the ego vs the heart - is more relevant now than ever to us marketeers and anyone directly involved in business development. It dictates how you speak to the people you need to be speaking to; how …
Are some business women cutting off their noses to spite their face?
An extraordinary thing happened yesterday. I arrived at a client meeting and was greeted by their inhouse / incumbent agency and felt like I had walked into a one-woman war zone.It was suppose to be a meeting whereby both parties worked together …
How to produce a mind-blowing podcast
As business owners and managers in an ever evolving world, our jobs become more challenging every day – every hour – to cut through clutter and make consumers notice our message.How many times do we find ourselves repeating what we say to …
How does a “guru” change your opinion?
It's only Tuesday and I am incredibly tired. I have been a week back in the US from international travels and all of a sudden it has all hit me like a tonne of bricks.I arrive early to my hotel room, my …
What small businesses can learn from the Superbowl
Four minutes. That’s how long it took for the first Twitter advertiser to bid on “power outage” as a search term after the lights went out at the New Orleans Superdome.It also didn’t take long for cookie giant Oreo to respond to …
Do you have a marketing problem that needs solving: Exclusive to Atlanta Companies
Do you have plans to grow your business in the next 12 months? If you do, then we should talk. There are many compelling reasons why businesses don’t achieve their goals; finance, people and marketing to name a few. In the past 12 …
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