The new sales and marketing plan : how to boost sales quickly
February is a great month to take stock of where your company is heading. Closing in on the "pointy' end of the financial year in Australia, companies there are taking stock of whether or not they will make their sales targets. Marketing Eye …
How Daniel Birnbaum turned a 6 million dollar company into a billion dollar global enterprise.
It caught my attention by accident. I was in an airport and Scarlett Johansson popped up on facebook. Apparently, after eight years of being a global ambassador for the anti-poverty group Oxfam International, their relationship had come to an end due to …
10 Websites That Are Guaranteed To Make You More Creative
It's a strange phenomena to think that we have two sides of our brain that decipher information in two inherently different ways.The left side is logical, analytical and objective, whereas the right side is intuitive, thoughtful and subjective. With the latter being …
How to dramatically improve your bounce rate to 7.76%
Your bounce rate may come second in your book to other metrics such as number of visits or page views on your website, but it is something that many small businesses can leverage if they put it to the forefront. After checking the …
How to increase your profits by focusing internally
Humbled by an employee discussion in our Atlanta office, I was pleasantly surprised that given the hypothetical situation of winning the lotto, all employees said that after a brief holiday, they would want to come back to work at Marketing Eye. …
What we all can learn from Miley Cyrus
A few years back, I heard of a character called Hannah Montana from one of my nieces who desperately wanted her album. I couldn't be bothered going out to buy it, so I simply gave her money so she could do it …
How do you know its time for a rebrand?
Driving back from Hilton Head in South Carolina on the weekend, #24yrold asked me what I thought of the new branding for Yahoo! I hadn't given it much thought and had mainly seen press around the rebrand that was negative - aimed …
Saving 30% on Enterprise Print Management
When evaluating the marketing budget of our company, it became apparent that printing was a significant cost. As such, when it came to printing our custom published marketing magazine, it was time to do things a little differently. At first, my design department sourced quotes. They ranged from …
How to get the dream marketing job
It's not everyday that a top-notch marketing manager's role becomes available for a company that is as innovative as it is fun. Please look at this job profile and if you are interested in a marketing managers job in Atlanta, send …
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