3 Ways Content Distribution Can Propel Your Brand
Content is King. But Distribution is Queen... And she wears the pants! It can be extremely frustrating to put in the hours that it takes to create amazing content and never see any results. I can remember when I first started blogging …
Training your Sales Team like the Army
Life in the Army isn’t for everyone. It’s tough, nasty, and brutal at times. The only thing that prepares you for the things you have to do in the military is the training you receive. The training serves 3 purposes: 1. …
Why every marketing team needs a data scientist
Speaking to a Professor at one of America's largest Universities the other day in Atlanta, was an eye-sight into how slow many universities are moving in creating educational programs for marketers to have jobs in the future.This particular University, isn't sitting by …
The cut-throat world of marketing performance
Ultimately companies are looking for two things; increase their brand awareness and more sales. The role that marketing plays in this is pivotal, and as we move closer to understanding marketing analytics across the entire spectrum of marketing, we are realizing that …
I’m feeling nostalgic about Atlanta
Waking up today, I have to say, I am feeling quite nostalgic about Atlanta and all it means to me over the past 5 years.I came here with little or no expectations, just a desire to try something new. From there, and …
Increase Sales by 300% With LinkedIn
(2 min read)I'll have to admit, I've been a big time skeptic. There’s a conversation going around that cold calling is dead, and I just couldn’t bring myself to believe it.I mean, what happened to being “held to the flames”? My first …
The sales hangover – do you have one?
What a huge week it's been in client acquisition. We are not sure whether summer is officially over and everyone is ready to capitalise on their businesses opportunities that lay in front of them for the rest of the year, or they …
What Presentation Platform Should You Use?
Throughout the past few months there has been a strong amount of interest in finding creative new presentation platforms. Everyone wants to use a ground breaking presentation platform that will blow clients and team members away, however; there are some limitations with …
The Great American Eclipse
It’s amazing what a scientific anomaly can do to our culture and our businesses. It was a pleasant surprise to pull up my social media profiles and not see endless Trump posts, for or against. Everyone around the U.S. dropped everything and …
Become A Master of Frame Control
Have you ever gone into a sales pitch and started using old techniques like the age-old SPIN selling tactic to close the deal? I can remember growing up and watching all those old movies from the 80s that featured "go getters" in suits …
Lastest Posts
