Remington Medical – Health | Medical Device

Remington Medical

Remington Medical is a Marketing Eye portfolio project focused on marketing strategy, consulting direction, branding, lead generation and content creation. Founded by Fred L. Aycock in 1992, Remington Medical offers contract manufacturing and high-quality medical tools designed to improve medical device efficiency.

The company’s work is connected to the development of medical tools that support efficiency in healthcare settings. The maintenance, time and money required to clean and sterilise medical devices led Remington Medical to develop some of the first disposable cables, with some still in use today.

Remington Medical designs, manufactures and distributes its devices from three facilities. This approach helps the company save money and pass those savings on to its customers. For a medical device and health business, clear marketing is important because clients need to understand the company’s manufacturing capability, product value and long-term industry experience.

Remington Medical partnered with Marketing Eye to receive experienced consulting and a concise marketing direction moving forward. Marketing Eye produced a 12-month marketing strategy for Remington Medical, outlining key branding, lead generation and content creation activities.

Remington Medical Marketing Strategy

The 12-month marketing strategy gave Remington Medical a clear direction for strengthening its brand and supporting future growth. The strategy focused on practical marketing activities that aligned with the company’s medical device offering and business objectives.

Marketing Eye’s work included consulting direction, branding recommendations, lead generation planning and content creation activity. These areas helped support stronger communication with clients and created a clearer structure for Remington Medical’s marketing approach.

Over the course of the 12-month partnership, Remington Medical saw client growth more than double. As revenue grew, the company was able to bring its marketing internally, showing how the strategic marketing partnership helped support the business during an important growth period.

The Remington Medical project shows how strategic marketing can support a medical device company through consulting, marketing strategy, branding, lead generation and content creation.