Are cool kids doomed for failure?
I don't know about you, but when I went to school, the coolest kids in the class who were destined for greatness somehow fell short of their schoolyard celebrity status and became, well, um, not as successful as their parents and friends first …
What’s holding you back?
About 18 month's ago, I realized that I had a few unfulfilled dreams. A milestone in age was coming up, albeit a few years away, and all of a sudden I couldn't think of anything other than what I had achieved and what …
What do successful people have that you don’t?
Ever wondered why people soak up every word that a truly successful person says? Or why, they seem to do less talking than the person engaging with them in conversation? Successful people are unique. They don't need to buy a Ferrari …
21 Traits of a Successful Entrepreneur
I woke up this morning at 3.30am and could not stop thinking. My brain was on overload. All I could think about was business.Expanding a business internationally is not exactly the easiest task to undertake. It requires a lot more work than …
Is working hard a crime?
If one more person has the conversation with me this week, that I need to stop working hard, I will SCREAM.This built up emotion from people with all the good intentions of the world, opting to tell me that I …
What is the better design?
As a marketer with 20 years experience, I am always trying to figure out the psychology behind why a client picks one logo over another, or one way of doing things over another.Sometimes, they have insight that perhaps marketers do not. Mostly, …
With stars in your eyes – anything is possible
I was thinking... when you have stars in your eyes, anything is possible. In every aspect of your life, if you walk around with stars in your eyes, it opens the world to possibility beyond anything you can ever imagine. While this …
Sometimes they’re just giving you doughnuts
Marketing Eye was approached by Spanish Doughnuts with the view to promoting the first annual “World Churro Eating Competition” to be held at Melbourne’s Federation Square. With just over two weeks to go before the event date it was full steam ahead …
Seeing in 2011
It’s incredible to think that yet another year has gone by.It would be amiss of me to not look back and reflect on the year we have just had, yet something tells me that whilst reflection is good, looking forward is even …


