The AI Marketing Strategy Generator: A Competitive Edge for Small Businesses
In an era where digital transformation dictates market dynamics, small businesses often find themselves at a crossroads. The challenge? Developing marketing strategies that not only compete with industry leaders but also resonate with an increasingly digital-savvy consumer base. Enter the AI marketing strategy generator, a …
How To Get The Most From Your Team
Ideally, it would be great to have a talented team in-house to take care of all of your needs. However, we have seen a trend to outsource certain capabilities. This isn’t because they can’t find the resources for it, it’s actually due …
How to employ the right people
Marketing Eye is the most exciting small business marketing concept to ever hit the US. While we all love our Jim Janz and Seth Godin's of the world - who wouldn't - they are fantastic, knowledgeable and inspirational all rolled into one …
Small business marketing is dead – here’s why
It's a statement that has finality but how much of it is true? …
10 Reasons To Brainstorm Your Next DM
Alex F. Osborn popularised the technique brainstorming way back in the late 1930's, and it has since become a term that every advertising, marketing, public relations or creative agency uses to come up with the next best idea.Setting a 'brainstorming meeting' in …
Get A Whiff Of This…
Sitting on Wooloomooloo Wharf yesterday afternoon, watching the sun go down with a television journalist from the ABC, our discussion turned to consumer behaviour and creating demand for products that become a must-have in our everyday lives.{qtube vid:=bNUQ53snxLA}"BO (Body Odour) was a …
Some companies don’t want to succeed
You can come up with a reason for doing almost everything... including murder, so coming up with reasons to not succeed is a piece of cake.Everyday, I talk to small businesses who say they want to grow, but always have a reason …
How many days to Christmas? The checklist…
Wow! I mean WOW! Did this year really go that fast?We are down to the pointy end of the year with only weeks only Christmas or for those who do not celebrate this occasion – to a break from a busy year. …
- 1
- 2


