How to Define and Build Your Brand as a Small Business Owner
Starting a small business is an exciting venture that marks the beginning of a new journey. However, defining and building a brand is indispensable for your enterprise's sustained success. A brand image is more than just a logo or a tagline; it …
Want to make $6 million in 12 months?
I’ve been in the marketing industry for over 20 years; it’s fair to say, nothing fazes me. However, every now and then I meet a client that achieves the extraordinary. Then I meet a client that achieves the impossible, and recently, …
Things that every small business owner should think about
When in doubt, ask an expert.Yesterday, I put in a phone call to Bond Street 180 business turnaround guru Daryl Wright and asked what he considered to be the most important things for small business owners to consider ahead of 2013. Here is what …
Culture vs People
Creating the perfect culture is impossible if everyone is not on the same page. I always look at big banking firms investment banking arms and admire how hard everyone works, they get paid well, and at the end of the day or …
Stress, does it go with the territory?
Does anyone else feel stressed, often?I remember when life was easy, and the most stress I would have was getting a parking fine. That was 20 years ago! Owning a small business can be the most rewarding job in the world, but …
Blogs, who really cares?
I read blogs every day. Some are good, some are terrible. It still amazes me though that the ones that are visited frequently, like Marketing Eye’s blog, tend to have information that is relevant to its target audience. …
Who’s referring you?
Have you ever felt exhausted just by the thought of all the things you have to do each day as a small business owner? …
Some people will never succeed
It’s sad but true. Some people, no matter what good intentions they have, will never be successful. …
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