Create a Custom Swag Box Today
No one can deny that a first impression can make a big difference. As highly visual creatures, people judge things based upon what is presented to them. When considering sending a swag box to your customers, don’t underestimate the potential to strategically …
Social Media Management For Event Planning
Simply put, social media is powerful because it brings people together. It’s like a party that never ends. And its social media that has completely changed the way people come together in the “real world”. Arab Spring back in 2010 illustrated the …
Dress For The Social Media Platform
Someone recently ask me… “how do you tell what kind of voice you use for each social media platform?”The question really got me thinking. Each platform has a specific personality. All postings should be based on your audience, but you have to …
Bribe or clever marketing?
Is it a bribe or clever promotion? 'Super Saturday' they call it. Woolworths is giving away $1 million dollars to shoppers through an instore promotion on Saturday between 10am and 2pm. Every 15 minutes, average and not so average Australians shopping in …
Make your business scalable
I had a dream and it wasn’t to run the biggest company. It was to run a company that recreates the expectations of an industry and that is exactly what I am doing. …
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