#MinoritiesMatter in Marketing
Have you ever picked up a magazine and counted the amount of faces in it that looked like yours? Have you ever walked by a store, peering in the windows to try and find a model larger than a size 6? Or …
What You Should Do When Marketing To A Niche Community
Being gluten free is a trend that has been getting more and more popular recently. Some are doing it as a diet just trying to cut some unwanted fat out of their lives, whiles others have to because they are allergic or …
The Clash of Fútbol Kings: A Marketing Jackpot
Lionel Messi and Cristiano Ronaldo are the two biggest names when it comes to soccer. The rivalry between them has created some of the best match ups the sport has ever seen. Records are broken every week and a hat trick is …
Trust Me, They Can Hear You Just Fine
Marketing to seniors isn’t old news; however, just like the millennial generation and generation X, senior citizens are adapting and evolving to marketing tactics more quickly than we give them credit. It can be tough to effectively communicate your message to them …
Why Kylie Jenner Is A Marketing Master
Here’s a challenge:Try and scroll through your ‘trending’ list for an entire week, on any one of your social media platforms, without seeing a Kardashian, a Kardashian-West, or a Jenner. If you succeed, you’re either lying to yourself, or you deserve a …
Culture: A System of Values and Beliefs
A bride in India has her hands painted with henna two nights before her wedding. In Chile it is socially acceptable and preferred to arrive late to events. In Japan the number four is avoided at all costs for the similarity in …
Get Your Google Analytics Certification
Recently we posted a blog telling Marketers to “Step Your Game Up.” This blog points out the first order of business was to get you Google Analytics Certification. I’m guessing you didn’t run right out and do that. Information on visitor behavior …
Is It Time For A New Profile Picture?
Picture this: You’re downloading a new app. You hit the “get started” button and you’re asked to enter your name, birthday (so you can receive a ‘Happy Birthday’ text of course), and email address. You move on to the next step. Now, …
Hey Marketers, Step Your Game Up!
“Success doesn’t just come and find you. You have to go out and get it.” –Kushandwizdom. Marketing is evolving and changing everyday. We at Marketing Eye can’t stress enough about how it is important it is to keep educating yourself as a …
How To Find Work/Life Balance On The Road To Success
People often ask me how do I do it. I travel continuously and I have done this for many years, and I do it without blinking an eye lid. Booking my next flight is just part of the parcel of having a …
Lastest Posts
