How to Swiftly Close B2B Sales
One of the most challenging parts of selling to B2B prospects is that while they are ready to learn more, they may not be quite prepared to pull the trigger and purchase your service. Usually, there are several stakeholders calling the shots, …
The Key to Being a Successful Sales Rep
It’s true, business development and sales jobs aren't for everyone. To be successful in a sales role, the right person has to have a certain level of competitiveness within them. …
Increase Your Brand Awareness Using These Non-Traditional Marketing Channels
Not long ago, content, influencer, and social media marketing were introduced to the industry and quickly transformed the way businesses reach their target audiences. What was once a new and unique way to build brand awareness is now an overly crowded space …
Starting a Business is Like Solving a Rubik’s Cube: The Best Way to Solve It
I once heard the analogy that starting a business is like solving a Rubik’s cube and it knocked me off my feet with its accuracy. As the words rolled off the strangers tongue in front of me, I was immediately thrown back …
The one thing that Atlanta businesses could do better
I love Atlanta. I really do. It is like a second home to me, and the people are just fabulous. …
How to build energetic marketing teams – Marketing Eye Insights
Marketing Eye Atlanta rocks. They are the most enthusiastic, motivated, fun team we have in the Marketing Eye family. The energy in the office is electric and the vibe in the office would bring anyone's mood to a level of elevation that …
Do what you’re good at and passionate about
Re-thinking how we do business and why we do business has been an exciting adventure. The fact that we realized that we have been a little laid back with a lot of things, has been an eye-opener. We all are committed as …
5 Ways Your Small Business Can Leverage Press Releases
One of the biggest myths small businesses owners believe to be true is that press releases are only successful for large businesses. You do not have to have to have a full public relations department or be a huge corporation to attract …
Reasons Your Hesitation Needs to Stop
I talk to a variety of different business owners daily. From entrepreneurs to Healthcare CEO’s, Founders of new technology startups; no matter who I talk to I see the same hesitation when it comes to marketing. You understand the importance of marketing, …
4 Tricks to Gain Customers From LinkedIn
LinkedIn is one of the most powerful social media tools a business can use. With LinkedIn’s main focus being for business, reaching out to people about your company isn’t offensive or intrusive. …
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