GOALS VS ACTIONS
A new year means many things to many people. If you are an entrepreneur and it is a new financial year, your goals will tend to be around business. Alternatively, 1st of January tends to be a combination of personal and professional …
Is a blog for someone with a little too much time on their hands?
People often ask me why I write a blog when I am so busy that I struggle to find enough hours in the day. The answer isn't EGO - yes, I do love that so many people read my blog, but most …
Carbon Tax – is it time for small business to take notice?
Having worked in the sustainability sector for the past 10 years, marketing businesses 'green' credentials and promoting a greener way of doing business, running your business and getting consumers to understand that making a small change in what you do can mean …
Putting on the breaks before you’ve even started?
Ok. You've got a good brand. Actually, you have an AWESOME brand. You are in love with it and it seems, so is everyone else.You have a website. It wasn't exactly what you wanted, but it does a pretty good job. Doesn't …
The Calm After the Storm… But is a cyclone is imminent
A sigh of relief. End of financial year has come and gone yet again. The pressure cooker in the last week, has everyone exhausted, so I can imagine there will be a few people out tonight, enjoying a few beers or wines, …
What Women Want
What do women want? If you knew exactly what women want, then you would be the richest person on the planet because I don't think I know a woman that knows what she wants and unfortunately, I too am in that boat. …
Some companies don’t want to succeed
You can come up with a reason for doing almost everything... including murder, so coming up with reasons to not succeed is a piece of cake.Everyday, I talk to small businesses who say they want to grow, but always have a reason …
It’s all about value
I am chuffed! Dean Morelli from epayroll.com.au met with me today after having engaged Marketing Eye on the 1st November, 2010, to provide marketing services for 12-months and said the following; …
Are you the reason why?
It pains me to remember when the business was just me. Even though I have always had staff, I remember when they couldn’t make decisions without me and I worked 16 hours a day just to ensure that everything was 100% perfect. …


