4 Major Benefits of Marketing Automation
With all of the myths surrounding marketing automation, it’s understandable that some marketing departments are apprehensive about implementing automation into their processes. But there’s no need to worry! Marketing automation can help streamline your marketing efforts and make your department more efficient. …
Atlanta has stepped it up in the marketing technology game
Who would have thought 10 years ago that Atlanta would be named amongst the top technology hubs in the world? Certainly not me, and for good reason. While Georgia Tech is renowned for producing the best technology developers in the US, they …
How to Get the Most Out of Your Marketing Budget
As a business owner, marketing may not be your first priority, but it should be. Today, having a marketing plan for your business is as critical as having a phone number. …
Why Marketing Eye Is Replacing Its Marketers With Robots
You've read it many times before "Robots will never replace humans". Incorrect. They will. They are. And you're job is on the line especially if you are in marketing, and work at Marketing Eye.Clients are continually concerned with the length of time …
How to increase your sales by 68% in one month
Recently I shared a presentation about the value of marketing automation implemented correctly in a business. I gave the presentaton at Cebit 2015 and rather than use a generic case study, I focused on my own company, Marketing Eye, as an example …
How can marketing automation help your business?
Yesterday, I spoke at Cebit 2014 on sales process automation.It was an interesting topic because so many Australian companies have yet to realise just how much more efficient their sales process can be through sales automation and the ROI in terms of …
When you’re outside the office clique
Landed in Atlanta, and within minutes and I am getting the run-down on what's going on in the office. Clients are happy, new brands are being launched, marketing campaigns executed, clients acquired in January have been on-boarded, moved to a new office …
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