Innovation in Action: Transformative Marketing for Higher Conversions
In the world of digital marketing that has new opportunities to offer every step of the way, it's crucial to keep up by constantly reviewing your strategies. Traditional methods are making room for creative and personalized approaches, especially in email marketing. Email …
10 Tips to Boost Your EDM Open Rate
Email marketing campaigns can be one of the most effective strategies available to marketers. However, if your marketing emails are left unopened in the inboxes of your recipients then they aren’t doing anything to help your business. By utilizing proper email marketing …
How to Create an Engaging and Successful EDM
Electronic direct mail (EDM) is a form of a digital marketing strategy that businesses implement to promote products/services to a list of customers who are opted-in via email. This is a great way to get your message across to a large audience …
The top 10 Email Marketing Statistics Your Business Needs to Know
Today, email marketing stands as one of the most effective tools in your marketing arsenal, but only if you know how to use it correctly. …
5 Ineffective Email Marketing Practices to Avoid
Marketers have been using email marketing campaigns for years, pushing products, events, and anything else they want their audience to engage with. If the majority of people are checking their email every day (most are checking multiple times a day), why aren’t …
How to Write Better Email Campaigns
Email might be considered an old-fashioned approach for your marketing efforts, but the truth is that a well-written email campaign can still be very powerful for your company. Because everyone accesses email on their smartphones, it’s become much easier to reach qualified …


