How Marketers Can Impress CEO’s
Interacting with your CEO can be stressful sometimes. Whether they are an easy person to talk to or not, it’s understandable to get a flustered around them now and then. Impressing them is a whole different thing entirely! Of course, you want …
How to star in your own podcast
You’ve heard a great podcast and have an idea to lead your own. If you are unfamiliar with the podcast realm, here’s a short overview of how to star in your own podcast and get started. …
Transform your SEO keywords strategy
When’s the last time you’ve searched on Google and clicked beyond the first 10 websites, or even the first results page? Keywords that are most relevant to a potential customer’s search will lead your business to their vision (or search results page) …
Basics of Business Blogging
Attracting legitimate customers will take time and effort. We’re talking about the type of customers who genuinely want to incorporate your brand into their lives, and quite possibly, stay for the long haul. Fortunately, a great time and place to begin is …
If Jeff Bezos Paid Tax At The Same Rate As Everyone Else, America’s Education and Health Issues Would Be Solved
This week's publicity stunt by Jeff Bezos, the CEO of Amazon is nothing short of an award winning, revenue generating, share price drive guaranteed to ensure that less educated people who cannot see through this manipulative PR stunt, go out and either …
Why Everyone Should Fail
What ever you do don’t be afraid to fail!Don’t be afraid to try something new, because you’re scared that you aren’t going to be good at it. As Nike says “Just Do It”! People fail all the time and when they do …
How do you know its time for a rebrand?
Driving back from Hilton Head in South Carolina on the weekend, #24yrold asked me what I thought of the new branding for Yahoo! I hadn't given it much thought and had mainly seen press around the rebrand that was negative - aimed …
Planking… who would have thought? CEO does it again.
Planking is the action of lying face down with arms to the sides of the body, in unusual public spaces and photographing it.Marketing Eye CEO, Julie Schoneveld joined the craze today, together with Pip (the Director's dog). Planking is viral marketing at …
The biggest stars are often under your nose
What a week – actually, what a month!It’s been a very big start to the new year and in many ways I am incredibly grateful. Business is booming and opportunities are out there for the taking. I have also given myself a …
IT firms hang on in wake of GFC
The IT industry is buying less hardware, says Andrew ThomasIt’s been a year of mixed fortunes for IT businesses. …
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