How to Use Social Media to Enhance Your PR Strategy: Best Practices and Case Studies
Social media has revolutionized how people communicate and share information, making it an essential part of any public relations (PR) strategy. With billions of active users worldwide, social media platforms provide businesses an unprecedented opportunity to reach and engage with their target …
7 Best Practices to Keep Your Google Business Reviews from Being Deleted
Google is a powerful, yet sensitive, machine. If Google doesn’t like something, its algorithms are quick to make changes for you. This is especially true when it comes to business reviews. …
Who wants to be the best? You do!
Oscar nominated film Whiplash (my favorite of the Academy season) got me thinking about how far people are willing to go to get the best out of themselves and others. How far do you push? Is your best good enough or do you strive for …
How to increase your profits by focusing internally
Humbled by an employee discussion in our Atlanta office, I was pleasantly surprised that given the hypothetical situation of winning the lotto, all employees said that after a brief holiday, they would want to come back to work at Marketing Eye. …
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