Everybody has their own agenda
After sitting in on a meeting with some suppliers of marketing related products to one of my clients today, I was abruptly reminded of just how easy it is for good sales people to pursuade small businesses to use one product over another. …
End of financial year looms…
The pressure is on with the end of financial year, just days away. …
Think about your brand as a person
This morning I was chatting to my creative director about a client. I was reminded that as a marketer, we often forget about the small things that make our client’s brands so special and unique because we are too busy doing rather …
Who’s referring you?
Have you ever felt exhausted just by the thought of all the things you have to do each day as a small business owner? …
I’ve been to Mildura
Who would have thought? As a person who much prefers plane travel to road travel, Mildura to me has always been the place where you can buy some nice wine from and where most transport companies travel through. …
Sex and the City 2 – A marketers dream
If you haven’t heard that the latest Sex and the City movie is pretty ordinary, then you have been sleeping under a rock! The storyline needs alot to be desired as the movie was nothing short of boring. I spent over 2 …
End of financial year… Time to do deals
Being the end of the financial year, it is important for small businesses to leverage off the close of another financial year period. …
Starting an online business
Watching A Current Affair with Tracey Grimshaw this evening, I began to wonder what people would think watching the article on starting an online business. Aimed at targeting women that have left the workforce to become mothers, there were endless stories of women …
Some people will never succeed
It’s sad but true. Some people, no matter what good intentions they have, will never be successful. …
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