Rules of the Red Rubber Ball
Last night I had the opportunity to attend an event at JWT Atlanta, the best experiential marketing company in Atlanta and one of the most experienced and creative agencies in all of the US. They put together events every other month, bringing together …
My world is getting a little more clearer
I realized on the weekend that I have been fooling myself. In my mind, I have told myself that everything is fine and as it should be - but the reality is that it isn't. There are things that are not being …
How to increase your profits by focusing internally
Humbled by an employee discussion in our Atlanta office, I was pleasantly surprised that given the hypothetical situation of winning the lotto, all employees said that after a brief holiday, they would want to come back to work at Marketing Eye. …
Practice does make perfect – but not all the time
Five years ago, I was invited to play in a Pro-Am on the Gold Coast, and as a casual golfer, realized that I needed some coaching to ensure that I didn't embarrass myself. …
Marketing Automation – Why small businesses need to get onboard
Marketing automation has the fastest growth of any CRM-related segment in the last five (5) years and there is a reason why. Senior management have been desperate for years to have a clear picture of sales pipeline performance, which until marketing and …
The ocean is full of surprises
I find inspiration in the most unusual places and at times that I never expect. It still amazes me that every single day how much I learn. My thirst for information is insatiable to the point that I continually go out in search …
How employees have business owners up against a wall
If you can't beat them - join them.I am not sure about you, but I have often been completely dumb-founded by the way some employees believe the world revolves around them and working for an organization isn't a two way street. I …
Top 20 Entrepreneurs Blogs : 2013
It's a Sunday and rather than head to my nearest Starbucks to buy a NY Times, I decided to get all of my news online. Looking for some inspiration from other bloggers as I am about to embark on phase 3 of …
There is a seismic change in consumer behavior
JWT in Atlanta hosted their second CLEVER : Ideas made kinetic breakfast seminar this week with leading mobile marketing expert, Brent Hieggelke of Urban Airship as keynote speaker.The presentation on "How 10 Brand Leaders Are Redefining Their Customer Relationships" talked to the crowd …
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